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Other Fiber Cement Sidings - Comparison to James Hardie Siding

Fiber cement products are now being manufactured by other corporations.  Fiber cement siding, however, is not their primary focus.  Indeed, it is well down the list as far as these other manufacturers are concerned.  Fiber cement competitors use commodity formulations, cheap fillers, and inexpensive manufacturing processes that result in overly dense and brittle formulations.  Fiber cement siding installed by James Hardie, or Hardiplank, is the dedicated focus of James Hardie.  In fact, James Hardie has been manufacturing fiber cement products exclusively since 1888.  James Hardie has more manufacturing plants than all their competitors combined.  Therefore, the carbon footprint due to transportation costs is much smaller when you have Hardiplank installed on your home.  Fiber cement competitors do not have the experience, the manufacturing processes, or the commitment in research and development to be the right choice for your home.

JAMES HARDIE SIDING
OTHER FIBER CEMENT SIDING PRODUCERS

RESEARCH AND DEVELOPMENT
JH operates the only U.S. state-of-the-art research and development facility dedicated to fiber-cement, assuring incomparable innovation, quality and value across all product lines; we own and improve our technology

Research And Development
Other companies buy generic formulations and production equipment externally and do not regularly modernize them

Product Differentiation
James Hardie has one focus: fiber-cement siding, fiber-cement is constantly evolving and JH is the company that will revolutionize the market now and in the future, JH produces to specifications proven over 20 years of industry leadership, proprietary equipment, processes, and formulations assure flexibility to produce the best-performing and most attractive products on the market, JH offers the widest selection of textures and accessory products

Product Differentiation
Other fiber-cement siding producers use purchased, commodity formulations and pressing production methods, these methods can result in overly-dense products that exhibit increased brittleness, handling difficulty, and nailability issues

Industry Leadership
JH has been manufacturing fiber-cement sidng products for almost a century that have been used on over 3 million homes in the U.S., JH owns a powerful share of the fiber-cement products business in the U.S., JH's monthly production in its plants exceeds the annual production of its nearest competitor, production scale and efficiencies allow JH to offer significant advantages in price, features, and product availability

Industry Leadership
Fiber-cement siding is not a dedicated focus with other manufacturers

Formulation
JH product formulations are internally developed to provide optimum density, appearance, and performance at JH's dedicated state-of-the-art research and development facility

Formulation
Other fiber-cement producers use purchased generic formulations and equipment

National Awareness
JH is considered the leading brand of siding in America, JH builds consumer awareness and demand through national advertising in such publications as Sunset, Southern Living, Sports Illustrated, and Coastal Living as well as targeted public relations activities

National Awareness
No established fiber-cement consumer brand among other fiber-cement siding producers

Service
James Hardie has a dedicated field sales force of over 100 seasoned fiber-cement professionals, JH has the production capacity to meet builder needs, JH's distribution system gets the product into the builders' hands efficiently and reliably

Service
Lack of scale limits effective service of national markets